E-mailing in 3 points
- E-mailing is a direct, fast, efficient and economical means to rapidly obtain a new targeted clientele according to your commercial objectives.
- 2. E-mailing is a promotional or informative offer, sent by E-mail, thus allowing you to act on a large sector, for an investment that is at least 3 times less costly compared to a paper campaign.
- Unlike a conventional paper campaign, E-mailing allows you to precisely measure the result of your campaign.
Thousands of clients are waiting for you
Thanks to a strong network, we have been able to establish a data base of several hundreds of thousand qualified contacts throughout Europe, Switzerland and the Middle East, this base is being fed day after day.
You may directly act in sectors with a strong economic potential, like for instance the fields of law, finance or medical law, without omitting the commercial field.
Figures speak for themselves
More than 75% of people prefer to receive promotions via E-mails rather than by another support.
The initial level of mail received via an E-mailing campaign is estimated to be about 20% (retailer internet source) as opposed to 3% for a paper promotion.
VMailing services
The VETIC expertise in matters of E-mailing has made it possible to create VMailing, which is made up of 7 services:
- The definition of your commercial objective.
- The collection of « Opt in » addresses.
- The creation, writing and formatting of your E-mailing campaign.
- The choice of addressees and the creation of the addresses base of your campaign.
- The management of dispatch via the VETIC computer servers.
- The follow-up and the revival in relation with your objectives.
- The financial figures resulting from your campaign
Comparison of costs
It suffices to compare the costs between a targeted direct mailing, an advertising campaign and an E-mail campaign via VMailing to verify the results: an E-mailing campaign allows you to reduce your marketing costs. The ratio cost/contact is explicit.
| Advertising |
Direct mailing |
E-mailing |
| Creation, realization of the advertisement
CHF 8’000.00
Insertion in the media of target groups:
«market», 1x 1/1 page, 4 colours
CHF 9’000.00
«PME Magazine», 1x 1/1 page, 4 colours
CHF 8’550.00
|
addresses of the targeted CH-plus Business mailing(source enterprise traditional mailing)
Addressees : 1000 persons
CHF 1’698.00
Creation, realization of the mailing
CHF 8’000.00
Printing and putting self-mailer in shape
CHF 3’000.00
Postage cost
CHF 540.00
|
Pack VMailing One, incluant :
- Advice on your contents
- Creation of an E-mail personalized
- Initial test
- List of location
addressees 2000 units Business
- Managing the sending of E-mails via our E-mail servers.
- Treatment of returns
- Revival and follow-up
- Delivery of a final report on
|
| 25'550.- |
13'238.- |
4950.- |
* Specific segments and additional recipients are available. Ask an offer without commitment.
Advantages achieved by the choice of an E-mailing campaign
E-mailing offers a multitude of advantages over traditional marketing campaigns:
- Access to a quick expenditure return as concerns the reading and interest brought forth by your campaign at a low contact cost.
- Optimization of the message according to the targeted group without temporal implication.
- Segmentation of persons on your E-mail according to their activities, possibility to come up, for example, with the list of persons having clicked on a precise link or having opened the E-mail; the possibilities are infinite!
- Adaptation to the direct interests of your prospects by following up links on your internet site. (traffic increase)
- Time of reaction to your mailing is short, more than 80 % of return within 10 days.
- Geo-localization of persons is fast and without additional costs.
- Short-term reaction, by taking advantage of VMailing service’s fast action.